The Highs and Lows of Wicked’s PR Strategy
As a fan of the Wizard of Oz (I even had two cairn terriers) and someone who has seen Wicked on Broadway, I was absolutely excited to hear that it was going to be turned into a movie starring Ariana Grande (Nickelodeon’s Victorious), Cynthia Erivo (Universal Picture’s Harriet) and Bridgerton’s Jonathan Bailey (Anthony). Nevertheless, with…