Petsense
Petsense by Tractor Supply is a pet specialty retailer focused on meeting the needs of pet owners, primarily in small and mid-size communities. They specialize in providing a large assortment of pet food, supplies and services, such as grooming and training, and offering customers a tailored experience while providing the top-quality products they need at a price they love.

- VIDEOS
Platform: Instagram, TikTok and Facebook
Goal: Boost reach and video views
What I did: Shot, edited and published videos to promote Petsense products or sales
Result: Added reels to their overall social media strategy, which produced over 1,000+ views
- LIFESTYLE PHOTOS
Platform: Instagram, TikTok and Facebook
Goal: Create an authentic storytelling visual to promote Petsense products, sales or loyalty program
What I did: Developed and executed creative concepts for photo shoots
Result: Incorporated products into photos in order to captivate our target audience