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The 6 Basic Components Of A Strong SEO Strategy For Online Retailers – Forbes


One of the main marketing strategies that can help online retailers build a successful Internet business is search engine optimization (SEO), the process of tailoring your website to the algorithms that search engines use to rank websites based on “signals” that the site emits. However, search engine algorithms continue to change with time as the Web evolves (Panda Updates, anyone?), so online retailers need to evolve with the engines. We must make sure we keep up-to-date with best practices to [...]

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SEO: How to Name Your Image Files


Another great SEO strategy is to name your files accordingly. When you upload images from your phone or camera, it will import them to your computer with just letters and numbers like, “IMG00234.jpg.” If you keep this name file than you have a missed opportunity to get more traffic on your website. Images can create lots of web traffic from image-based search engines like Bing and Google. Therefore, it’s important to take advantage of this very simple tactic to increase [...]

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