Any good website knows that SEO is extremely important when you want to be noticed. But how do you test it? I recently found this tool by Hubspot called WebsiteGrader.com. It tells you how well your website is optimized and it’s completely free to use. It will analyze your website and provide you with an overall score between 0 and 100. The higher the score, the more SEO-effective it is.
A few key factors this will test:
- Content – basically this means that every web page has the potential to rank well in search engines and draw traffic from other sites. Many times it depends on weather it’s optimized and how relevant the content is.
- Optimized – a very crucial step to having a high rank. You basically need a good keyword strategy to start implementing on your website. This tool will read your metadata, heading summary, image summary, interior page analysis, linking domains and mobile optimization.
- Promote – how well are you promoting your site on social networks such as Facebook and Twitter? The Website Grader will score your Business Fan Page and Twitter account from 0 to 100.
- Convert – how are converting your web traffic to sales leads and customers? At the end of the day, all that work – writing articles, producing videos, promoting – needs to lead to sales. In this part of the analysis, your RSS feed, conversion form, marketing automations and email marketing will be factored.
- Analyze – how do you compare with similar websites? At the beginning of the test you will be asked to enter competitors’ websites. This will help you see how you rank among your competition, which is good to have for frame of reference. In addition, it will let you know how you are measuring your site and give you a website grader history.
This comprehensive report is a wonderful tool to improve your business via the web. It let’s you know where you stand and where you need to make changes. If your SEO score is low, don’t worry. This will direct you to more resources that will help you get your website back in the game.
Are there other tools that you use to test your SEO?